Health Club News……..”Veggies Equal Weightloss”

April is such a happy month! The air is getting warmer, the days are getting longer and the flowers are starting to bloom. Of course it is tax-time, and soon we will have to mow the lawn and protect ourselves from the sun and heat. But spring is a time of renewal and a great time to renew our commitment to good health.

It’s a great time to put away our desires for the heavy comfort foods of winter and reach for abundant fresh fruits and vegetables. The price of produce is starting to come down as farms recover from the deep-freeze of winter. “Row-crops,” such as green beans, lettuces, peppers and broccoli are dropping as much as 50 percent in price from the winter.

So for many members, what better way is there to trim down for bathing-suit season without sacrificing nutrition than with heaping plates of colorful veggies? We should be composing our meals with as much fresh produce as we can at every meal.

The wonderful thing about fruits and vegetables is that you don’t have to do a lot to them to make them palatable. The fresher the produce, the simplest way to prepare them is best. Eat as many as you can with minimal processing — such as raw or steamed. If you prefer to grill, brush the vegetables lightly with a little olive oil and a sprinkling of fresh herbs when finished.

This is also a good time to explore the local farmer’s market or a CSA, Community Supported Agriculture, for local produce. Using a CSA would not only support local farmers, but also ensure that your produce has few food miles and is getting to you quickly from a nearby farm.

Here are the basics: a farmer offers a certain number of “shares” to the public. Typically the share consists of a box of vegetables, but other farm products may be included. Interested consumers purchase a share (a.k.a., a “membership” or a “subscription”) and in return receive a box (bag, basket) of seasonal produce each week throughout the farming season.

It would be a great project for a club to sponsor a CSA with its members. The club would become the drop point and the members would enjoy the benefits of ultra-fresh, seasonal foods.

Another great idea would be to give back to the members by putting out some fresh fruits on a decorated table right near the vending machines! I know it does seem sort of contrived, but it’s great to offer our members healthy choices at every opportunity.

What better way to convince our members that we really do care about their health than to offer them the best alternatives to processed foods?

Although Gold’s Gym started small it didn’t stay that way for long.

Starting with one location in California, the franchise attained status as the largest global co-ed gym in the world and includes locations with up to 12,000 square feet. The gyms contain with free weights, machines, cardio equipment and, in select locales, even movie theaters. The original Gold’s Gym, dubbed “The Mecca,” has been updated and is still operational.

Founder
Bodybuilder Joe Gold, who died in 2004 at the age of 82, was the mastermind behind Gold’s Gym. He opened the original Gold’s Gym in 1965 in Venice Beach, then sold the rights to his name in the early 1970s. The new owners turned Gold’s into a franchise. Gold got back into the gym business in 1977 to take the brand worldwide. As a machinist, Gold’s claim to fame was his skill at creating more effective weight lifting machines, providing an option to free weights. Arnold Schwarzenegger trained at Gold’s Gym in the late 1960s. The two had a long friendship, and Schwarzenegger ran Gold’s World Gym for about a year when Gold fell ill in 1991.

Locations
Gold’s Gym has more than 500 locations in the United States, as well as others across the globe. You’ll find gyms in Europe, Australia and Egypt as well as Indonesia, Peru and Ecuador. Only Alaska, Hawaii and seven states in the continental U.S. are without at least one Gold’s Gym as of April 2011. States without a Gold’s Gym are Vermont, Ohio, Wyoming, South Dakota, Arkansas, Mississippi and New Mexico.

Fitness” magazine ranks Gold’s Gym as the chain with the best sculpting studio in the nation. Gold’s body sculpting and strength training amenities include a wide range of free weights, personal trainers and exercise classes with names such as Body Attack and Body Pump that can tone and strengthen your muscles. Other gold stars go to Gold’s for free child care services during your workout. Gold’s larger locations even offer Cardio Cinema, which features cardio machines in a room with a movie screen, smoothie bars and physical therapists on the premises.
Health Club Marketing News, Amerishape, Fitness Life Marketing

Although Gold’s Gym started small it didn’t stay that way for long.

Starting with one location in California, the franchise attained status as the largest global co-ed gym in the world and includes locations with up to 12,000 square feet. The gyms contain with free weights, machines, cardio equipment and, in select locales, even movie theaters. The original Gold’s Gym, dubbed “The Mecca,” has been updated and is still operational.

Founder
Bodybuilder Joe Gold, who died in 2004 at the age of 82, was the mastermind behind Gold’s Gym. He opened the original Gold’s Gym in 1965 in Venice Beach, then sold the rights to his name in the early 1970s. The new owners turned Gold’s into a franchise. Gold got back into the gym business in 1977 to take the brand worldwide. As a machinist, Gold’s claim to fame was his skill at creating more effective weight lifting machines, providing an option to free weights. Arnold Schwarzenegger trained at Gold’s Gym in the late 1960s. The two had a long friendship, and Schwarzenegger ran Gold’s World Gym for about a year when Gold fell ill in 1991.

Locations
Gold’s Gym has more than 500 locations in the United States, as well as others across the globe. You’ll find gyms in Europe, Australia and Egypt as well as Indonesia, Peru and Ecuador. Only Alaska, Hawaii and seven states in the continental U.S. are without at least one Gold’s Gym as of April 2011. States without a Gold’s Gym are Vermont, Ohio, Wyoming, South Dakota, Arkansas, Mississippi and New Mexico.

Fitness” magazine ranks Gold’s Gym as the chain with the best sculpting studio in the nation. Gold’s body sculpting and strength training amenities include a wide range of free weights, personal trainers and exercise classes with names such as Body Attack and Body Pump that can tone and strengthen your muscles. Other gold stars go to Gold’s for free child care services during your workout. Gold’s larger locations even offer Cardio Cinema, which features cardio machines in a room with a movie screen, smoothie bars and physical therapists on the premises.
Health Club Marketing News, Amerishape, Fitness Life Marketing

Are You Texting Your Members?

Text message marketing is quickly changing the landscape of the fitness industry. With the use of text messages, fitness clubs are able to communicate and market to their members and prospects more effectively than ever before. Did you know that over 90 percent of all text messages are read within one hour of receipt? That is 10 times higher than e-mails.

There are countless ways to use mobile marketing in your fitness business. For example: class schedule changes, buddy referral contests, personal training appointment reminders, tour reminders and billing reminders, just to name a few. If you have not looked into integrating text message marketing into your business, you are falling behind. Imagine the power of instantly being able to communicate a message to over 90 percent of your membership base. Now tell me that won’t lead to more sales, and better retention.

Fitness Life Marketing, Health Club news,Amerishape

Are You Texting Your Members?

Text message marketing is quickly changing the landscape of the fitness industry. With the use of text messages, fitness clubs are able to communicate and market to their members and prospects more effectively than ever before. Did you know that over 90 percent of all text messages are read within one hour of receipt? That is 10 times higher than e-mails.

There are countless ways to use mobile marketing in your fitness business. For example: class schedule changes, buddy referral contests, personal training appointment reminders, tour reminders and billing reminders, just to name a few. If you have not looked into integrating text message marketing into your business, you are falling behind. Imagine the power of instantly being able to communicate a message to over 90 percent of your membership base. Now tell me that won’t lead to more sales, and better retention.

Fitness Life Marketing, Health Club news,Amerishape

 Page 14 of 21  « First  ... « 12  13  14  15  16 » ...  Last » 
RSS HEALTH CLUB NEWS